Our Mission
Our mission is to redefine perceptions and empower the black community through fashion. We believe in showcasing the intrinsic value of every individual, breaking free from stereotypes and celebrating the true essence of black men and women.
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About
INTRINSIC VALUE
In 2019, I was in college when social injustice became real apparent. I started thinking of ways to empower the black community. I had a knack for clothing so I wanted to create a clothing brand that reminded black men and women that there is more to us than what pop culture projects.